Shah Rukh Khan is armed and dangerous in a new poster for Pathaan.
In a departure from the norm for a major Indian release, Yash Raj Films has begun promoting the upcoming action-thriller Pathaan several weeks ahead of its debut in January. But this isn’t just any Bollywood film that we’re talking about; Pathaan is superstar Shah Rukh Khan’s first film in over four years. And it makes sense for YRF to leave no stone unturned in building buzz around it.
Fondly known as the “Badshah of Bollywood” or SRK, Khan is perhaps among the world’s biggest movie stars, with a fan-base than extends beyond India’s estimated 1.4 billion population and across South Asian communities around the globe. As such, anticipation for a new SRK movie is at an all-time high after four years of whispers and murmurs about his hotly-anticipated return in a starring role.
COLLIDER VIDEO OF THE DAY The new poster provides a better look at Khan’s rugged appearance in the film — a departure for the actor, who is synonymous for playing swooning romantic heroes in major box office hits going back three decades. Fans got a glimpse of the star in the film’s first teaser, which debuted last month, but the new poster shows the rugged-looking Pathaan wielding a shotgun, standing imposingly with Dubai landmarks in the background.
SRK’s last film was the ambitious misfire Zero, directed by Aanand L. Rai. A visual effects-heavy comedy-drama that performed so poorly that it forced Khan to go into a self-imposed acting sabbatical. He is poised to make a major comeback in 2023 with three films lined up. In addition to Pathaan, SRK will star in director Atlee’s Jawan, which is slated for June, and in director Rajkumar Hirani’s Dunki, which will land around Christmastime.
Also starring Deepika Padukone and John Abraham, Pathaan will be released on January 25 in the Tamil and Telugu languages, in addition to the original Hindi. This is becoming an increasingly common strategy for big Bollywood films trying to make inroads into South Indian markets. You can get a better look at the new poster below:
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