Sega Sammy, the gaming firm behind Sonic the Hedgehog, has agreed a deal to buy rival Rovio Entertainment - best known for Angry Bird
s.
Angry Birds, where wingless birds are fired by slingshot to destroy thieving pigs, is its main earner.Haruki Satomi, president and chief executive of Sega Sammy, said:"Among the rapidly growing global gaming market, the mobile gaming market has especially high potential, and it has been Sega's long-term goal to accelerate its expansion in this field.
Alexandre Pelletier-Normand, chief executive of Rovio, added:"I grew up playing Sonic the Hedgehog, captivated by its state-of-the-art design."Later, when I played Angry Birds for the first time, I knew that gaming had evolved into a true mainstream phenomenon, with the power to shape modern culture.
"Our mission is to 'craft joy' and we are thrilled at the idea of using our expertise and tools to bring even more joy to our players, enhancing and expanding Rovio's and Sega's vibrant IPs."The deal is subject to shareholder and regulatory approval.
Österreich Neuesten Nachrichten, Österreich Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Sega is reportedly in talks to buy up Angry Birds developer, Rovio EntertainmentSega is reportedly planning to buy up Angry Birds creator, Rovio Entertainment. According to the Wall Street Journal (&…
Weiterlesen »
Angry Birds: Sega in talks to buy video game maker RovioThe Japan-based entertainment giant Sega is in discussions over a deal for Rovio reportedly worth $1bn.
Weiterlesen »
Sega buys Angry Birds maker Rovio for £625mAngry Birds maker Rovio has agreed to be bought by Sega. Sega Sammy Holdings is buying Finland-based Rovio for €70…
Weiterlesen »
Sega is reportedly set to buy Angry Birds studio Rovio for $1 billion | VGCSega is reportedly set to acquire Angry Birds studio Rovio for $1 billion.
Weiterlesen »
Sega confirms it has agreed to acquire Rovio for €706 million | VGCSega has confirmed it plans to acquire Angry Birds developer Rovio Entertainment for €706 million.
Weiterlesen »
Todd Boehly seen confronting angry Chelsea fans in stands before heading to dressing roomTodd Boehly was seen confronting angry Chelsea fans at Stamford Bridge after his side slumped to yet another defeat. The Blues gave up an early lead to fall 2-1 to Brighton at home in the Premier L…
Weiterlesen »