Now, a design controversy is one thing we didn't expect from this week's G20 summit.
The G20 2023 summit will perhaps be the highest-profile international gathering India has hosted, so the pressure was on to get things right from the outset. The G20 logo shows the planet Earth sitting atop a lotus flower. The world forms the '0' in 'G20', while the 'G2' and the flower are both in a gradient orange and green – the colours of the Indian national flag.
Prime Minister Narendra Modi unveiled the logo alongside the website for the summit last week as India prepares to assume presidency of the G20 summit from next month, saying it was a symbol of hope.November 8, 2022However, the choice of the lotus flower has turned out to be a source of major controversy in India. It's the country's national flower, and the use of seven petals in the design is intended to represent the seven continents . That all seems fine so far.
Over 70 years ago, Nehru rejected the proposal to make Congress flag the flag of India. Now,BJP's election symbol has become official logo for India's presidency of G20! While shocking,we know by now that Mr.Modi & BJP won’t lose any opportunity to promote themselves shamelessly!The minister of defence, Rajnath Singh, has defended the design. He said:"The reality is that in 1950, the lotus was declared as the national flower.
The controversy just goes to show that even the most apparently innocent and universal choices made in a logo design need to be carefully considered. Especially when the brand in question is an entire nation.
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