Google is trying hard to convince consumers that it's safe to trust them, an issue it put front and center at its developer conference
FILE PHOTO: A woman holds her smart phone, which displays the Google home page, in this picture illustration taken February 24, 2016. REUTERS/Eric Gaillard/Illustration/File Photo
“Our experience shows that people prefer ads that are personalized to their needs and interests - but only if those ads offer transparency, choice and control,” Prabhakar Raghavan, Google’s senior vice president for ads and commerce, said in one of the blog posts.
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