After placing an online order, customers will be randomly selected to have their shopping delivered by a driverless vehicle.
will allow vehicles to drive anywhere in the designated area, even to places they’ve never been to before.
Simon Gregg, vice president of ecommerce at Asda, said: “Asda has long understood the value of bringing tech innovation to the online grocery sector and we are always looking at new and innovative partnerships to improve delivery options for customers. We believe autonomous technology is an exciting opportunity to shape the future of delivery, not only at our Park Royal store but throughout our nationwide operation.
“Through our partnership with Wayve, we are trialling this technology to understand how it can assist our busy store operations, whilst also adding a unique, reliable and efficient option for Asda customers to have a whole range of products delivered to their doors.”, with over 20 per cent of the market, and delivers more than 800,000 orders every week. The 12-month trial follows a two-year partnership with the AV technology firm.
“We value our work with Asda to build the foundations of future autonomous grocery delivery. Trials like this one accelerate our road to deployment. They provide the learnings required to bring the benefits of AV technology to customers sooner while ensuring that businesses, like Asda, are prepared to deploy AVs at scale.”
While the London store is the first to benefit from this technology, Wayve will be able to offer autonomous delivery in further Asda locations should the trial be extended to other areas.READ NEXT
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