EXCLUSIVE: India’s Zee Studios, headed by CEO Shariq Patel, is starting to become a regular on the international film festival and TV market circuit. The company recently attended the Rotterd…
form part of a festival-friendly film slate that also includes Anurag Kashyap’s upcoming gangster thrillerGandhi TalksOf the film slate, Patel says: “As a studio, we’ve realised it’s important to improve branding, because we’re churning out as many as 30-40 films a year, and within that we want to devote some percentage of our budget to curating films that can travel beyond the typical Friday box office that we’re all chasing.
Zee Studios is part of the Zee Entertainment Enterprises conglomerate that spans global TV channels, OTT platform ZEE5 and an international network of theatrical distribution partners aiming at the Indian diaspora markets. But Patel says the studio is also open to selling to third-party international streamers, broadcasters and theatrical distributors on a territory-by-territory basis.
“There’s a great opportunity for us to have a line-up of films to present to Sony Pictures International or Sony Pictures Classics once the merger is completed,” says Patel. “We could say, here’s a production house or studio based out of India that can supplement the different kind of films you take to market.
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