EU member states still have two years to write the vague language of the directive into law, and YouTube is not done pushing back on it.
the measure would prevent the spread of memes since copyrighted images that make up the basis of many of these satirical posts could end up filtered off of platforms. But even after the text was revised, tens of thousands of protestersYouTube did not make a representative available for an interview for this article, but it hasthat revisions made to the directive before its passage were an "improvement." But the company still remains wary of how it will be implemented.
"I don't want to have to spend half the video or three-quarters of the video just explaining things that I could show instead, and I think that when you do that, it kind of detracts from the video's appeal," said James Dancey, whose political commentary-focused channel "" has over 300,000 subscribers.
"Content ID is the only real existing model we have to work on to see what the filters would be like, and it's been an absolute nightmare for me working under Content ID" saidBull, who creates rap videos about the internet, gaming and politics, said he's had videos flagged by the filter because it could not detect that he had a nonexclusive license.
Given the technical limitations that already exist, legal experts say the complexity of such a system will advantage the already-dominant players., said building this type of system is a task that "even the YouTubes of the world will not be able to accomplish," leaving open the question of how up-and-coming platforms will tackle it.A key criticism of Article 17 of the EU directive has been that it will further entrench large platforms' foothold in digital distribution dominance.
But since such broad licenses would require platforms to shell out lots of cash, this solution could actually prove even more exclusionary for emerging platforms. " with over half a million subscribers. "I just think it's far too vague to ever be much of a threat besides the platforms doing their best.""I think that what's going to happen is that countries are going to do the best they can because that's what they have to do now to try to implement it.
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