icrosoft is celebrating a much-needed win. They first revealed that the game had a million concurrent players across platforms, then soon after, that it had 6 million players so far, making it “the biggest Bethesda launch of all time.”
Last we heard in January of 2022, there were 25 million Game Pass subscribers, a figure which had dramatically increased during the pandemic . But with these 6 million players, there’s simply no way to know how many of them are:players who bought the game outright on Xboxplayers who paid above and beyond for the special edition for DLC and Early Access for $30 more
Microsoft has been adamant that in this new era of day one Game Pass launches, they care less about sales and more about “engagement,” ie. what will get players to stick around and keep their Game Pass subscriptions. While Starfield is not a live service, it is a game you can sink anywhere from 50 to 500 hours into, implying it could help with Game Pass retention.But the point stands. 6 million players is not 6 million sales. It’s likely not even close to that, with Game Pass.
Starfield will encourage Game Pass sign-ups and will sell some Xboxes. But we’ll likely never know how many. Nor will we know exact sales totals, not that those would sound terribly impressive with a large percentage of players being through Game Pass. It’s just way too messy with Microsoft to try and parse anything from Xbox anymore. Starfield is a hit. It is probably not a quantifiable hit with any number that truly means anything, including this “record Bethesda launch,” but that’s just the way Xbox works now. Most of the rest of the industry is still reporting actual numbers like copies shipped or sold, or revenue brought in over a certain period.
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