NBCUniversal said Linda Yaccarino was leaving the company, effective immediately. NBCU’s head of advertising is in talks to become the new chief executive of Twitter.
Elon Musk announced on Twitter that he has hired a new CEO for the social-media platform. Photo: Kori Suzuki for The Wall Street Journal, is in talks to become the new chief executive of Twitter, according to people familiar with the situation. NBCU said Friday morning that Ms. Yaccarino was leaving the company, effective immediately.
Ms. Yaccarino had been chairman of global advertising and partnerships at NBCU. She was with NBCU for more than a decade, where she has been an industry advocate for finding better ways to measure the effectiveness of advertising. As head of NBCU’s advertising sales, she was key in the launch of the company’s ad-supported Peacock streaming service.
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