'Women Work Fucking Hard' founders Lindsay Shookus Kristin O'Keeffe Merrick are shaking up overly male industries and encouraging women to help each other succeed in business. Here's how: InStyleBadassWomen
producer Lindsay Shookus and financial advisor Kristin O’Keeffe Merrick first met as students at the University of North Carolina at Chapel Hill. After moving to New York City, Shookus landed a gig as an executive assistant in As they quickly ascended the ranks of their respective industries, the best friends remained each other’s sounding boards.
As they continue to champion each other both personally and professionally, Merrick and Shookus are inspiring others to do the same. They host an annual “Women Work Fucking Hard” networking event, which spotlights female entrepreneurs and encourages women to help each other succeed in business. “A lot of female networking these days feels very corporate and involves a conference or a panel,” said Merrick. “We just want women to have fun and make new friends.” And, as Shookus put it, that’s what really matters in the end. “Developing meaningful friendships at this stage of the game is so satisfying," she said.
Here, the BFFs get candid about paying it forward, fighting double standards, and proving themselves in male-dominated fields.: When we became friends, I had no idea the job I have now [TV producer] even existed. But you, on the other hand, always knew you’d go into finance.: I wanted to make money! But trading on Wall Street was a soulcrushing job. It wasn’t cool to see women shit all over each other when we should be opening doors for each other instead.
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