Everyone remembers their first R-rated movie. Maybe you snuck into a theater trying to pass as 17, or maybe your parents didn’t care for censorship. Either way — whether it’s a movie with gore, exp…
While Handelman acknowledges that “Cocaine Bear” and “Bottoms” are vastly different films, he identifies their originality as their connective tissue. They both feature a unique, campy premise and include plenty of blood. Neither film is afraid of pushing boundaries.
Producing a film with over-the-top content does come, however, with its own set of difficulties, especially given comedy’s recent track record at the box office. The very things that make an R-rated film stand out also run the risk of potentially ostracizing a wide audience needed to make movies commercially viable.
Given the fickle nature of the market and the studios’ desire for bankable movies, Handelman is grateful that “Cocaine Bear” and “Bottoms” have been positively received. Their success can largely be attributed to the respective tones of the two films. Handelman emphasizes the importance of striking the perfect tone — and just how delicate that process is.
“On ‘Bottoms,’ we tested the movie twice,” Small says. “I think it’s really important to have feedback from people who are outside of your bubble of making the movie. We definitely got feedback about certain jokes that weren’t landing or that felt like they went too far, and we adjusted from there.” Looking ahead, Brownstone will be focusing on other comedy subgenres, though they can’t share details just yet. Handelman explains that they enjoy producing films that focus on a small niche interest; for example, “Pitch Perfect” delved into the world of college a cappella. At the University of Pennsylvania, where he and Banks met, he says the a cappella community was “a subculture within a subculture.
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