The average person subscribes to three streaming services — and finds that number frustrating.
Apple News+ will cost $9.99 per month. The company hasn’t released details on pricing regarding its other new subscriptions.
Companies love the subscription model, because it acts as an annuity, said Patrick Moorhead, principal analyst at Moor Insights & Strategy. “The more and more subscriptions consumers sign up for, the less the desire they have to add another one,” said Moorhead. “[However] the degree of this depends on just how much benefit the new subscription adds. For example, consumers will be much more motivated to break free from their cable provider if they can get what they actually watch in a more affordable and convenient way.”
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