Why moms are the perfect target for anti-vax influencers

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Why moms are the perfect target for anti-vax influencers
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Why moms are the perfect target for anti-vax influencers 🎯

The intuitive mother

These kinds of posts also pull the most heartstrings, using techniques from pictures of babies next to captions asking parents to protect them, to letters and videos, allegedly from mothers, written to other mothers, describing how they wished they hadn’t vaccinated their children. The anti-vax influencers also support each other, comparing anti-vaccine content to an affiliate marketing scheme. They promote each other’s content, speak on each other’s panels, and use each other’s hashtags.

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