Why Big Oil should embrace activists like GretaThunberg | Opinion
Sixteen-year-old Greta Thunberg and other young environmental activists are taking the world by storm. Their efforts are becoming a profound movement. We know this not only because monumental figures including former President Barack Obama are singing their praises. We know this because their message is also hitting home.
But they don’t have to be. It’s time for big oil to embrace activists like Greta and others who are fighting for change. And as surprising as this may sound, I know it’s possible. As I work with leaders of virtually all the major energy companies through my organization Pink Petro, we talk frequently about our shared environmental concerns and the need to move more rapidly into new sustainable, affordable sources of energy. We have open conversations about “going green,” and celebrate when companies make big moves in that direction.
Let’s harness the power of diverse millennials and Generation Z by having them help us build solutions. Let’s turn that negative energy into positive energy. Their passion can help fuel change. They can help us create ways to lower carbon emissions while keeping the world running, and extending energy to regions that still lack it.
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