JUST IN | Twitter on Saturday launched a subscription service for $8 a month that includes a blue checkmark now given to verified accounts as new owner Elon Musk overhauls the platform’s verification system just ahead of U.S. midterm elections.
. Current verified accounts include celebrities, athletes, influencers and other high-profile public figures, along with government agencies and politicians worldwide, journalists and news outlets, activists and businesses and brands.
Musk, who had earlier said that he wants to “verify all humans” on Twitter, has floated that public figures would be identified in ways other than the blue check. Currently, for instance, government officials are identified with text under names stating that they are posting from an official government account.
He said the company’s front-line content moderation staff was the group the least affected by the job cuts and that “efforts on election integrity — including harmful misinformation that can suppress the vote and combatting state-backed information operations — remain a top priority.”for the widespread job losses. He had two runs as CEO of Twitter, with the most recent stretching from 2015 into 2021.
Meanwhile, Twitter has already seen “a massive drop in revenue” because of pressure from activist groups on advertisers to get off the platform, Musk tweeted Friday. That hits Twitter hard because of its heavy reliance so far on advertising to make money. During the first six months of this year, nearly $92 of every $100 it made in revenue came from advertising.
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