From sound engineers and screenwriters to celebrity makeup artists and stylists, Variety’s series “Ask an Insider” asks top professionals within the entertainment industry to share their …
The very first shot in Troye Sivan’s music video for “Bloom,” which came out more than four years ago, is a close-up of the singer’s lips, painted in a firetruck red lipgloss as he sings the first verse: “Take a trip into my garden, I’ve got so much to show you.”
As the beat escalates, the camera pans out to reveal Sivan’s full face, done up with rosy cheeks, white lashes, shimmering pink eyeshadow and bleached blonde hair — a makeup look that his younger self, a cherubic 18 year-old who had just come out as gay on Youtube, could never have imagined wearing.
“I do remember the ‘Bloom’ music video being a big moment because my relationship with makeup has changed a lot over time,” Sivan tells. “Growing up closeted, I really wanted to just express myself in all these kinds of ways, like makeup or fashion. And I never let myself ever do it. I remember, when I was filming the ‘Bloom’ video, I had a moment where I still sort of regressed temporarily for a second where I was like, ‘This feels really scary to be this free and unapologetic.
Since then, bold makeup and effeminate outfits have become a core characteristic of Sivan’s style, which he now proudly” Two of his most memorable fits include a floor-grazing black dress from Joseph Altuzurra that he wore to the 2021 Met Gala, and a mid-riff baring Fendi suit he donned at the VMAs that same year.
His inspiring style evolution is also why he’s scored ads with brands like Glossier and Mac, and was most recently tapped by YSL Beauty to be the company’s U.S Ambassador. He was already obsessed with products like their best-selling
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