As TikTok continues to explode in popularity, competing platforms like Instagram, YouTube and even Spotify are adopting their own versions of TikTok’s recommended For You Page and its endless scrolling video format.
Chief Critics
Twitter and Spotify have been criticized by some in recent months for their new TikTok-like features. “It's wild watching tech companies tear their user interfaces and business models apart trying to compete with TikTok because they can't do the one thing that makes TikTok work which is the AI that powers it,” tech writer Ryan Broderick: “Just eww. Not everything should be TikTok.
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