This Influencer-Loved Brand Will Be Your Best Wardrobe Secret
The joy of wearing vintage is that you can find truly special pieces that cannot be found in your local high street megastore. Avoiding fast fashion is, of course, always preferable for the environment but it also means you can focus on finding beautifully made clothes you really love – and which you'll keep forever. Tracking down said pieces, however, can be time-consuming.
Imbued with a wanderlust spirit, there is a heavy focus on animal motifs throughout each collection and spring/summer 2023 is no exception. From exquisite knitwear to show-stopping dresses, Hayley has produced an offering to cater to all aspects of life but which always feels luxurious and super-special. Thanks to her collector's eye and love of vintage, she's a designer who knows exactly what she wants – and what will last.
To celebrate the spring/summer collection, influencers such as Charlotte Williams, Zeena Shah, Zara Martin and Sophie Hermann attended the launch of a new pop-up space in Harrods, no less, where they all wore pieces from the new range. From bouclé cardigans and printed denim to beautiful cotton maxi dresses that will look as good at a summer wedding as they will on a beach, it's broad and versatile, with that ever-present focus on making products to be treasured.
Hayley has even started marking the labels in her clothes with the season date, so that treasure hunters in future know exactly where their vintage wonder came from.It's more important than ever before that we learn how to truly value our clothes. Fashion's impact on the environment can no longer be ignored and it's a sad truth that some of the incredible animals that are so alive on so many of Hayley's prints may be extinct in the very near future.
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