The social media company predicts these trends will ‘shape culture’ in the coming year.
Earlier this week, Instagram entered the mix and released its, a guide to the trends across fashion, beauty, food and more that will “shape culture in 2022.”
To create the report, Instagram used data from an October 2021 YPulse survey of 1,200 weekly social media users in the U.S. between the ages of 13 to 24. In fashion, Instagram is predicting that maximalist fashion will reign supreme. According to the report, after spending so much time in athleisure, people are ready to start going big with their wardrobe choices,"using fashion as a vehicle for joy, optimism and self-expression.
Beauty, on the other hand, is headed in the opposite direction toward what Instagram is calling “skin minimalism.” According to the report, about one in three young people are interested in learning more and buying “clean” skin care and makeup products. “Clean beauty that balances glowing skin with minimal products and safer ingredients will only grow in 2022,” the report reads.
With that in mind, we rounded up some of the fashion and beauty staples that you can use to incorporate these trends into your own routine as we head into the new year.
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