'The Flash' and 'Elemental' are flashing warning signs for the summer box office as moviegoing faces a one-two punch from consumer habits shifted by the push toward streaming and the pandemic. | Analysis
After a weekend that saw a twin bloodbath in terms of major film releases that fell well short of box-office expectations, “The Flash” and “Elemental,” it’s difficult to overstate how corrosive that mentality has become for the theatrical business – fueled, admittedly, by a wide variety of factors, but with the shift toward streaming having clearly contributed to the problem.
For every “Top Gun: Maverick,” “Avatar: The Way of Water” or “Spider-Man: Across the Spider-Verse,” there appear to be two or three high-profile titles that look destined to leave their corporate parent awash in red ink.
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The Flash Stumbles, Elemental No Better At Weekend Box OfficeThe Flash and Elemental opened number one and two at the Weekend Box Office, but neither studio is celebrating.
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‘The Flash’ Shuffles To Sluggish $139M Global Bow, ‘Elemental’ Not All Wet Overseas – International Box OfficeRefresh for latest…: Warner Bros/DC’s The Flash sped into 78 overseas markets this weekend, grossing $75M, below the $85M-$95M we saw coming into the frame. With domestic’s slow-crawl three-d…
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‘Elemental’ Struggles on Opening Weekend; ‘The Flash’ Also FlatPixar’s “Elemental,” a $200-million animated rom-com, failed to spark audiences in its opening weekend
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