The fun riff on a baby registry allows expectant fathers to create a beer registry for friends and family to shop. MillerLite
allows dads to register for a variety of Miller Lite beer items, including a “It’s A Boy” six-pack or a “The Dad Bod” 30-pack. Once completed, they can send the list to friends and family to help them stock the fridge ahead of the arrival of their new addition.
For a limited time , you can also purchase a “beer bond” for the expectant parents. The paper bond can be delivered framed or frameless and is a non-binding realistic contract promising dads or their little ones a cold one in 21 years. “Dads are some of our favorite people to celebrate, especially on Father’s Day, and we wanted to make sure the initiation of those soon-to-be dads was done in a way that they would appreciate,” said Elizabeth Hitch, senior director of marketing for Miller Lite in
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