There was a *lot* to get excited about 😍
. But the return of in-person awards ceremonies and fashion weeks have rekindled a desired to experiment, push boundaries and set our pulses racing with hair and makeup looks we can't wait to emulate at home.
Over the past 12 months, celebrities have blessed us with the type of next-level transformations that Instagram eats up, while beauty brands have been breaking new ground with innovative technology and a laser focus on diversity, inclusivity and sustainability. And lest we forget the power of Beauty Tok, our favourite content producers have inspired us to pair artful swirls ofwith little more than a low-key highlighter on the cheekbones, while skin cycling made even retinol bearable.
But most of all, there's been a feeling of renewed optimism as a new post-pandemic mood swept in. Dubbed ‘’ it's a movement that encouraged us to inject joy back into our beauty routines. It's also been the underlying narrative of almost every single hair, makeup and skincare moment this year. As we prepare to bid 2022 a fond farewell, these are the biggest and best beauty moments of the year.", achieved by flooding skin with moisture and layering on multiple gleaming skincare products, was her prediction for the biggest beauty trend of 2022. It was also a genius marketing ploy – six months later, in June, Hailey dropped her debut beauty brand,
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