Gangster rap was born of the tactical use of duck sauce in Newark, as Ruffhouse's Chris Schwartz reveals to SPIN in his account of overcoming all barriers to getting Schoolly D's revolutionary debut pressed and to market.
Portrait of the entrepreneur as a young man: Chris Schwartz working the phone with a wall of Schoolly D album art behind him. journalist called the genre “gangsta rap” because he was interviewing these gang members in Baltimore and all they were listening to were my songs, like “P.S.K. What Does It Mean?,” so the journalist said, “This must be gangsta rap.” AndThe importance of Schoolly D’s “P.S.K/Gucci Time” to the rap world cannot be overstated.
I was 21 and eager to start my own label, and the day I told Ted I was leaving he went into a pretty hefty speech, during which I zoned out and my eyes drifted towards a new stack of records by his desk, labeled Schoolly D “Gangster Boogie”. Ted caught me staring and mentioned they were from a local guy in search of distribution, . I knew of Schoolly from WHAT radio, and at the end of my last day, I grabbed Schoolly’s number off Ted’s desk.
in a 5-by-6 block area near Fairmount Park in Philly. Within this square, any other enterprising dealers needed strict permission from the home crew to do business, and so no one forgot, painted almost everywhere in conspicuous, day-glo spray paint were the capital letters P.S.K.: the Park Side Killers. Any sales without P.S.K. sanction earned you a brutal beatdown and confiscation of your shit.
The record’s cover on the other hand, is the complete opposite of their aesthetic. While most rap releases of the time featured sleek photos of artists dressed in their flyest, the “P.S.K.” artwork was just a bit, let’s say, unpolished. The pimped-out gangsters from the lyrics are nowhere in sight, only self-portrait cartoon sketches of Schoolly with exaggerated features, locked in a diatribe with a cigar-chomping, blockhead authority figure resembling a high-school principal.
I figured it was worth a try, but upon my first call, a secretary immediately told me they didn’t press records for outside clients. Extreme needs however call for extreme measures, so I decided to drive to Newark in person. To ease my introduction, I bought $250 worth of Chinese food, and upon arrival, told the receptionist it was a delivery for the sales staff.
Veteran hip hip executive and industry heavyweight Lyor Cohen with Chris Schwartz. with me along for the ride, hanging on for dear life. Every stop we made was a place that had never seen or heard of rap music. Some people loved it, and those shows felt life-changing. Sitting side-stage, every night I got to see fans discover a whole new world of music. Then there were those odd, rural parts of Scotland where they pelted us with bottles and cans, then chased us out of town.
Österreich Neuesten Nachrichten, Österreich Schlagzeilen
Similar News:Sie können auch ähnliche Nachrichten wie diese lesen, die wir aus anderen Nachrichtenquellen gesammelt haben.
Mel Schwartz L.C.S.W.Mel Schwartz, L.C.S.W., is a psychotherapist and marriage counselor who works toward creating resilient relationships and fostering authentic communication. His website is Melschwartz.com.
Weiterlesen »
Hundreds honor fallen officers, firefighters at Newark's Blue MassHundreds of police officers from across New Jersey filed into the Cathedral Basilica of the Sacred Heart in Newark Thursday to honor fallen heroes and their families.
Weiterlesen »
Newark adopts controversial zoning changes encouraging developmentThe city council voted 5-3 Wednesday in a split reflecting divided community support
Weiterlesen »
Palestinian families gathered in Newark to call for peaceIn New Jersey, elected officials and families of Palestinian descent met to call for peace and justice in the Middle East.
Weiterlesen »
Blue Mass in Newark will honor fallen law enforcementThey mass will honor 12 police officers who have died. For the first time, they will also be honoring two local firefighters.
Weiterlesen »
Modernized XRP, Xahau (XAH), Achieves Ripple CTO Approval and Major Exchange ListingRipple CTO David Schwartz endorses Xahau (XAH) as 'modernized XRP' scores big exchange listing
Weiterlesen »