Paris Hilton is helping the chain promote these extra-hot menu items.
Confess: Did Paris Hilton have you saying “That’s hot” back in the 2000s? If so, feel no shame: Her classic catchphrase might soon be back in the pop culture lexicon.
Starting on June 29, you can celebrate the return of the Volcano Taco, the Double Beef Volcano Taco and the cult favorite Lava Sauce. You can also add Lava Sauce to your favorite Taco Bell items for just $1. If you want to “sliv mas” with the queen of Y2K, you can call 1-844-THTS-HOT to hear Paris Hilton give you life advice. In six pre-recorded messages from her own hotline, Paris gives you her sage tips for how to make summer 2023 your hottest one yet.And, if you can’t wait until June 29 to try the Volcano menu items, become a Taco Bell Rewards member if you aren’t already. Taco Bell Rewards members can access the Volcano menu on June 27.
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