Synthetic media, better known as deepfakes, could be a goldmine for filmmakers. But the technology has already terrorized women who have had their faces inserted into pornography — and it could potentially disrupt society.
You may never have heard the term"synthetic media"— more commonly known as"deepfakes"— but our military, law enforcement and intelligence agencies certainly have. They are hyper-realistic video and audio recordings that use artificial intelligence and"deep" learning to create"fake" content or"deepfakes." The U.S. government has grown increasingly concerned about their potential to be used to spread disinformation and commit crimes.
The U.S. military, law enforcement and intelligence agencies have kept a wary eye on deepfakes for years. At a 2019 hearing, Senator Ben Sasse of Nebraska asked if the U.S. is prepared for the onslaught of disinformation, fakery and fraud. Like the internet, the first place deepfake technology took off was in pornography. The sad fact is the majority of deepfakes today consist of women's faces, mostly celebrities, superimposed onto pornographic videos.
Nina Schick: You can see every pore on their face. You can see every hair on their head. But now imagine that technology being expanded out not only to human faces, in still images, but also to video, to audio synthesis of people's voices and that's really where we're heading right now.Bill Whitaker: What's the positive side of this?
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