The COVID-19 variant is derailing press tours for projects like Netflix’s 'Don’t Look Up,' but 2022 organizers are forging on with in-person events.
marks the biggest film to tweak its plans to date, it isn’t alone, with similar moves expected in the coming weeks. In fact, the global spread of the omicron variant of the coronavirus has got the film industry worried about the whole winter season. As of this writing, the new COVID-19 variant has been found in at least 45 nations worldwide, with the spike of new cases reported in the U.S.
Likewise, a Sundance regular handling several films featuring high-profile talent says she has booked office space and lodging in Park City but is waiting to confirm flights out of fear that the festival may be scaled back. “People are definitely starting to freak out about omicron,” she says.
“We are planning to attend the Berlinale in person and therefore really hope things won’t get any worse,” says Yunjeong Kim, director of international business at Korean sales agent Finecut, “[but] if there are stricter travel restrictions or worsening cases, we may need to change our plans, sadly.” One worry is that fears around Berlin become a self-fulfilling prophecy if the number of companies canceling their travel plans reaches a tipping point and the European Film Market becomes less attractive for other attendees. “I have booked hotel rooms, offices and flights [for Berlin] and have every intention of going, but only if everyone else shows up too,” notes David Garrett of London-based sales operation Mister Smith Entertainment.
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