The coffee chain and K-pop sensation are launching a new menu of food and drinks, as well as merchandise 'designed with real gold,' as part of a campaign supporting youth in South Korea.
Starbucks has partnered with BTS for their latest menu as part of a new initiative supporting disadvantaged youth in South Korea.
The company teamed up with BTS given they are"known for their positive support for young people in South Korea and around the world," the company said in a statement.Map of the Soul: Persona Featured sweet treats will include the"Blueberry Star Macaroon, Purple Berry Cheesecake and Purple Star Cupcake," the company said.
Part of the proceeds from the sale of these new items will go towards supporting the Opportunity Youth Independence Project from the Beautiful Foundation, a South Korean non-profit organization. The project offers career and educational programs for youth who leave children's homes to embark on their adult lives.
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