'Animation is for everyone.'
"So many kids watch these movies over and over… and over and over and over and over… I think some parents out there know exactly what we're talking about," they joked., however, Lord and Miller took aim at the way that animated movies can be perceived, writing:"Framing the five Academy Award nominees for best animated feature as a corporate product for kids that parents must begrudgingly endure could be dismissed as simply careless.
"But to those of us who have dedicated our lives to making animated films, that carelessness has become routine," they added, admitting that"the repeated diminishment of our art form is at the top of animators' minds".The directors continued:"Animated films routinely demonstrate excellence in photography, design, costumes and performance. They are some of the most carefully and cinematically directed films of the year.
They also noted that animated movies made up a big slice of the most-streamed movies of 2021, and that 25% of the highest-grossing movies ever are animated. "Animation is for everyone. And the studios know it. That's why we're seeing unprecedented investment in animation production," they added.
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