Ice cream brands need to stop styling pints with literally twice the amount of ice cream
Animal-free ice cream brand Brave Robot is one of many to advertise pints with more than a pint of product.Hey, look, I know the pint is a weird, confusing unit of measurement that complicates the the simple fact that we’re talking about 16 fluid ounces — and yet, I’ll accept it as “convention.
” But quick question: When did we normalize advertising pints using literally two pints worth of contents? I’m looking at you, specifically, ice cream industry.I thought the Cheesecake Factory could do no wrong — but then I saw this picture [sad trombone]Just looking at this pictures makes me need to go wash my hands.
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