Sony’s new PlayStation Stars is a loyalty program for 'digital collectibles' and points

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Sony’s new PlayStation Stars is a loyalty program for 'digital collectibles' and points
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The digital collectibles aren’t NFTs.

Sony is launching a new PlayStation Stars loyalty program later this year, and it includes “digital collectibles” rewards. PlayStation Stars will be a free service that allows PlayStation players to earn loyalty points and rewards by completing activities. Points can be redeemed for benefits, including a PSN wallet fund to put toward a game purchase.

“Points can be redeemed in a catalog that may include PSN wallet funds and select PlayStation Store products,” , Sony’s vice president of PlayStation network advertising, loyalty, and licensed merchandise. “As an additional benefit, PlayStation Plus members enrolled in PlayStation Stars automatically earn points for purchases on PlayStation Store.”Sony is also bundling “digital collectibles” as part of PlayStation Stars. That might immediately sound like NFTs, but it’s not.

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