Sony has revealed PlayStation Stars, an upcoming new loyalty program featuring 'Digital Collectibles'.
The program, which PlayStation says will allow players to “earn rewards by completing a variety of campaigns and activities,” launches later this year.According to a blog post announcing the new scheme, the items are “digital representations of things that PlayStation fans enjoy, including figurines of beloved and iconic characters from games and other forms of entertainment, as well as cherished devices that tap into Sony’s history of innovation.
“All PlayStation Stars members will have opportunities to earn loyalty points.” reads the post on thePlayers will also be rewarded for things such as earning a specific trophy, or being the first in a region to platinum a game. “Points can be redeemed in a catalogue that may include PSN wallet funds and select PlayStation Store products. As an additional benefit, PlayStation Plus members enrolled in PlayStation Stars automatically earn points for purchases on PlayStation Store. ”
PlayStation Stars will roll out later this year in a “phased regional” approach according to Sony. It’s currently unclear which regions will be included when the service launches in full later this year. “We hope this new program brings to mind past gaming memories while making you excited for the future with PlayStation: commemorating the gaming eras we created together, charting new paths to explore, and bringing players together for global celebrations,” Sony’s statement reads.
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