Miami is a networking hub for a new generation of multicultural talent, and SiriusXM is claiming major real estate in the epicenter of the action with the launch of their “next-level” s…
Ad-supported on-demand streams increased 24% compared to the previous year, to $230 million. By comparison, this category makes up 21% of total Latin music revenues, versus the 11% total of the overall U.S. market.
MIAMI BEACH, FLORIDA – MAY 03: Anitta visits the SiriusXM Miami studios on May 03, 2023 in Miami Beach, Florida. Under the direction of Bryant Pino, director of Latin music programming, and Azu Olvera, senior director of Latin talent and industry relations, SiriusXM will be adding a new Latin pop-infused Hits Uno channel to the station which already hosts 16 Spanish-language channels ranging from regional Mexican, Spanish ballads, Latin jazz and more.
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