We’re about 90 minutes into Microsoft CEO Satya Nadella’s testimony, and his stance so far has been simple: Google’s status as the default search engine has crushed Bing not just as a business, but as a product. Without scale and user data, he said, there’s just no keeping up. Nadella also said he was prepared to give Apple all of the economic upside of a search deal if it made Bing the default. And he estimated that might cost Microsoft as much as $15 billion a year — but it’d be worth it to make Bing a bigger and more competitive product, he said.
, and his stance so far has been simple: Google’s status as the default search engine has crushed Bing not just as a business, but as aNadella also said he was prepared to give Apple all of the economic
upside of a search deal if it made Bing the default. And he estimated that might cost Microsoft as much as $15 billion a year — but it’d be worth it to make Bing a bigger and more competitive product, he said.
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