Sainsburys' tone-deaf advert shows women's safety after dark still isn't taken seriously.
In 2022, we face an increasingly unreliable public transport system, not to mention the logistical and financial struggle of securing an Uber home, so we often resign ourselves to a night in to guarantee ourselves safety. We miss out on socialising with friends,The restrictions we face in this way has a direct effect on our physical, as well as mental, health. More than half of women quit exercising completely in winter, according to a 2022 survey by Sports Direct.
It’s a huge – yet necessary – effort. And to be honest, the effort weighed up with the danger of violence can cause me to reconsider my plans.found that 49% of women reported feeling unsafe walking alone after nightfall in a busy public place. And while the conversation may not be loud enough, people are speaking up on Twitter about the pure injustice of us having to put our lives on hold for two seasons of the year.
I’d go as far to say that many of us end up exhaustedly putting it down as a necessary act of self preservation, instead of it being one of many ridiculously unfair elements of the patriarchy. We sit inside, missing out on night runs, peaceful and reflective twilight strolls and not to mention various social engagements. Should this be viewed as normal? Is this an acceptable way for at least half the population to feel like they have to behave?
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