Yeezy shoes sold directly via Adidas in North America will include blue square pins, a symbol created by Kraft’s Foundation to Combat Antisemitism.
NBAE via Getty ImagesAs part of the new wave, shoes sold directly via Adidas in North America will include blue square pins, a symbol created by Kraft’s Foundation to Combat Antisemitism as part of aThe blue squares have beenThe billionaire Patriots owner has been campaigning to stop racism and antisemitism.Adidas cut West’s deal as a result of his antisemitic rants late last year, which included praise for Hitler, leaving the manufacturer with millions in unsold footwear.
A sports insider told Page Six, “Four or five weeks ago, Adidas CEO Bjørn Gulden flew over to see Robert Kraft” and they hatched the plan to include the blue square pins in the shoes for American and Canadian customers.Said the insider, “Adidas was brave to do what they did. They had the inventory, and they cut Kanye off. They had 15 million pairs, over a billion in value. They were courageous, and you’ve got to give credit to their CEO.
Yesterday, Kraft appeared on a panel called Hate Has No Home Here, as part of the NAACP’s 114th National Convention,Meek and Kraft also traveled to Poland together recently to participate in the 35th International March of the Living, and to commemorate the 80th anniversary of the Warsaw Ghetto Uprising.
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