Pop-Ups are the new pop culture phenomenon

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Pop-Ups are the new pop culture phenomenon
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The 'Bridgerton' Experience is popping up across the country raking in millions of dollars and ramping up hype for studios and their shows and also promoting the idea of Pop-Up culture.

Adapted by executive producer Shonda Rhimes,"Bridgerton" tells the love stories of a high-society family in Regency-era England. And the “Bridgerton Experience” — with its live performances and props from series displayed around the venue — aims to recreate the Netflix show's world.

From sitcoms like"The Office" and"Friends" to sci-fi dramas like"Stranger Things," experts say pop-up shops are going to be"a permanent part of the retail landscape going forward," with media and entertainment pop-ups being the strongest new category in the industry. "Doing something that's kind of fun and lighthearted when people can like come out and get dressed up and just kind of forget about what's going on in the outside world for a few hours — it's like really nice," said one eventgoer named Danielle.

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