ParamountPlus hits 56 Million subscribers, PlutoTV reaches nearly 79 million
Paramount+ has hit 56 million subscribers and there's more good news for the company as Pluto TV has nearly 79 million people checking-in to watch. Paramount had an earnings call this morning and touted the wild subscriber growth for two of its streamers. However, movement by competitors has sparked some restructuring on the mountaintop. Showtime recently got folded into Paramount+ as a move to streamline the brands under the umbrella.
Bakish said,"Our content and platform strategy is working and, with even more exceptional content coming this year, we expect to return the company to earnings growth in 2024." "Subscriber growth was driven by a strong content slate, including the NFL, the expansion of existing franchises like Top Gun: Maverick and 1923, the success of new franchises like Tulsa King and Smile, as well as CBS' overall entertainment slate," the company explained on Thursday."Internationally, Yellowstone and Top Gun: Maverick were top acquisition drivers for the service.
"Paramount continues to demonstrate the success of its global multiplatform strategy, with popular content at its core," Bakish added during the earnings call."Nowhere was this more evident than in the growth of Paramount+, which added a record 9.9 million subscribers in the fourth quarter, driven by hit content like Top Gun: Maverick, 1923 and Criminal Minds: Evolution. In addition, in 2022, Paramount Pictures had six films open at number 1 in the U.S.
Yellowstone And Other Spinoffs Help Paramount+ Grow"Anchored by Taylor Sheridan's incredible vision and the performances of legends Helen Mirren and Harrison Ford, we felt confident this next chapter of the Dutton family origin story would resonate with audiences," explained Tanya Giles, chief programming officer of Paramount Streaming.
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