Outdoor Retailer returns to Salt Lake City, but is it ‘dead on arrival’?

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Outdoor Retailer returns to Salt Lake City, but is it ‘dead on arrival’?
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This week, the OutdoorRetailer trade show is returning to Salt Lake City — its home for 20 years — after spending the past five in Denver. Here's what has changed in the time it's been gone. weareOUTDOOR

Show makes changes to confront loss of attendees due to changes to the retail landscape and boycotts of Utah’s land-use policies.

As with anyone returning from a sojourn, though, Outdoor Retailer isn’t the same as it was when it left. It’s smaller, but perhaps also more diverse. It’s incorporating more interaction with the community and more forums. Perhaps most notably, it’s not as steadfast about its views on some of Utah’s land use and environmental policies, which contributed to its departure and haven’t budged in the interim.

The shows also became a time and place where outdoor industry leaders could bend the ears of the state’s political leaders. Metcalf recalled former Gov. Olene Walker inviting several outdoor and conservation group leaders to join her staff in a plane to survey Desolation Canyon after they raised concerns about oil and gas drilling in that area during the show.

The differing views on land policy may have greatly tipped the scale, but it wasn’t the only reason for the move, Nicholson said. Salt Lake’s infrastructure in 2017 wasn’t able to accommodate the demands of the shows, especially the more robust summer one. Nicholson said she resorted to housing some attendees in dorm rooms, which didn’t have hangers or soap or any of the touches of a hotel. Restaurants had no free tables and the bars no available stools.

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