From t-shirts to beer bottles to dorm walls, the 'Endless Summer' poster is a timeless pop-culture phenomenon. A looks back at the moment an iconic image was born reveals the surfer-dude-slash-designer whose life it changed. VFArchive
poster is 50 years old, and it hasn’t aged a minute. Kitchen-table project turned pop-culture phenomenon, the Day-Glo movie promo created by John Van Hamersveld for his friend Bruce Brown’s 1964 documentary is still selling the dream—on T-shirts, TV shows, beer bottles, and dorm walls.
looks back at the moment an iconic image was born, the social upheaval it presaged, and the surfer-dude-slash-designer whose life it changed
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