News Corp. CEO Robert Thomson said that if governments don’t take action now to curb “self-preferencing” online, the opportunity may be gone forever.
News Corp. chief executive Robert Thomson said Wednesday that if governments don’t take action now to curb so-called “self-preferencing” online, the opportunity may be gone forever.target the ability of companies that both market products and also provide a sales platform to push their own goods in front of consumers while sidelining their competitors. For example, Amazon is able to promote Amazon-branded T-shirts ahead of rivals’ when users search the e-commerce giant’s site for T-shirts.
He added later, “we’re getting to that point where, unless we resolve these issues now, in five years time that ability to manipulate will be as real as it ever is, but virtually unprovable.” He said that one way in which News Corp. — which owns Big Five book publishing house HarperCollins — is vulnerable, is that Amazon publishes audiobooks but also owns audiobook e-commerce platform Audible.
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