The advertising team, led by Snap's former Chief Business Officer Jeremi Gorman, has brought on new hires from Amazon, TikTok and YouTube.
At the senior director level, GroupM’s Adam Gerber — who has previously held executive roles at Essence and Disney/ABC Television Group — will join Netflix as senior director for client development. Julie Green, TikTok’s director of global business solutions, will become senior director for vertical sales, while Nicole Sabatini, the director of product marketing for YouTube’s ads marketing division, has been tapped as a senior director for ad partner solutions.
Rounding out the new hires is Chris Smutny, who will join his former Snap colleagues Gorman and Peter Naylor — who previously served as Snap’s chief business officer and vp sales, respectively — at Netflix as a senior director for sales operations.
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