NATO Chief John Fithian On Retiring, the Fate of Theatrical and a Streaming Detente

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NATO Chief John Fithian On Retiring, the Fate of Theatrical and a Streaming Detente
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Fithian has run the top movie theater lobbying and trade association for 22 years after first spending eight years working as outside counsel.

The search for Fithian’s replacement is already underway. He intends to work with his successor for some amount of time before officially handing over the mantle of leadership during CinemaCon in late April. The longtime NATO chief touched on a range of topics when speaking withon Oct. 13, including the reasons behind his exit and a new era of peace between streamers and cinema chains.I always knew that I didn’t want to work full-time much past 60, which is how old I am.

The industry is doing what it always should have done — talk. In pre-pandemic times, there was an antagonistic kind of back and forth, sometimes privately and sometimes publicly, in what was viewed as the “windows battle.” The right way to do business is to sit around a conference table and decide what works for everybody. There’s no one-size-fits-all model.NATO’s biggest priority is to continue to grow the release of movies theatrically, whether from legacy studios or new players.

I took three or four leading cinema operators to the White House to explain the new protocols on the exhibition side. We met with President Clinton, and we walked out in front of the reporters on the lawn and announced the agreement. And that’s what ended the legislative threat.We’re very proud that the pandemic didn’t kill exhibition. Theaters were shuttered by government decree. They were making no money. Tens of thousands of theater workers were left without jobs.

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