Monster Energy drinks try to bully indie dev out of using the word 'monster', but chose the wrong guy to pick on

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Monster Energy drinks try to bully indie dev out of using the word 'monster', but chose the wrong guy to pick on
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It seems putting the word 'monster' in your game's name instantly attracts its own kind of monsters.

Monster Energy is a ubiquitous energy drink brand, now owned by Coca Cola, that as part of its marketing targets the gaming audience. It was an in-game item in Death Stranding . As much as the brand wants to appeal to gamers, though, it also has a reputation within the industry for being heavily litigious. Previous legal tangles include a clash with Ubisoft over Immortals: Fenyx Rising .

Coca Cola and Monster Energy have targeted indie developer Glowstick Entertainment for the great crime of making a game called Dark Deception: Monsters & Mortals Monster Energy is further claiming that the game's logo has been designed in such a way as to make people think it's somehow a Monster-branded product. As if this wasn't ludicrous enough already, the proposed settlement would also prohibit Glowstick from ever using a green & white logo on a black background for anything it makes, ever again."So they own the colors green & white too apparently," noted Livings.

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