Meta executive Hatch tops poll to become next YouGov chief

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Meta executive Hatch tops poll to become next YouGov chief
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Steve Hatch, who is stepping down from his role running Facebook’s parent’s northern European operations, is to take the helm at one of Britain’s leading pollsters, Sky News learns.

An executive at Meta, the owner of social media behemoth Facebook, will be unveiled this week as the new boss of YouGov, the £1bn London-listed pollster.after a long stint as the head of its northern European operations, has agreed to become YouGov's chief executive.Mr Hatch's appointment will come six months after YouGov announced plans for Stephan Shakespeare, its founder and chief executive, to become its non-executive chairman.

The chair succession process will see Roger Parry, who has been on the company's board since 2007, handing over to Mr Shakespeare in the summer. Under their stewardship, YouGov has evolved into a broader data analytics business, complementing its roots as a supplier of opinion poll data covering a broad range of subjects., the former Conservative chancellor and party chairman.

After floating in 2005, it now employs hundreds of people and despite seeing its shares slide by nearly a third over the last year, has a market capitalisation of close to £1bn. At the half-year stage, technology clients were the biggest consumer of YouGov's data products and services, with agencies in second place.

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