As an elementary school student, he loved reading but rarely saw himself reflected in the characters, so he developed the Books N Brows book club at just ten years old. Now at 17, he's written his first book full of inclusive recommendations for other Black boys.
The book features a young man with plans to become a millionaire. “On one hand the story takes you through an immersive journey that could be deemed as an overnight success. But what I love is the financial education included,” Keys explains. “Reading this at 10 years old, it opened my mind to experiencing so much more out of life thanks to understanding financial freedom after reading this book by Ty Allan Jackson.”by Jason Reynolds.
A self-described teen social entrepreneur, Sidney Keys III is just getting started. Clearly, having worked with his mother to launch a book club, navigate associated operations and distribution needs and author and promote a book, he’s acquired remarkable leadership and entrepreneurial experience….all before his 18“He’s well aware of how to secure brand partnerships ,” explains Keys’ mom. “And after various media opportunities, he’s open to trying his hand at broadcast journalism in college.
In the short term, Keys is focused on revisiting in-person book club meetups and encouraging Books N Brows chapter expansion around the country. While his unique experiences have strengthened critical skills like public speaking, interviewing skills, workshop facilitation and virtual organizing, his biggest lesson may have been the importance of pursuing a passion. He felt a lack of representation and inclusion and decided to do something about it.
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