We’ve turned to doctor-founded brands for professional results.
How to choose a skincare product? For most of us, it begins with trust. Do we believe in the efficacy of the skincare products we’re thinking of investing our hard-earned money in? This goes some way towards explaining why doctor-foundedbrands are having a moment. Given we’ve spent the majority of a year estranged from our facialists and dermatologists, it’s hardly surprising that we’ve sought the same kind of professional expertise and results from our skincare routines.
Online e-tailers like Space NK have continued to see growth in the entire skincare category over the last few months, with high-tech skincare, like doctor brands, leading the way. “We saw customers looking for more high tech solutions when clinics closed,” Suze College, head buyer at Space NK, tells British.
for at-home LED being a popular choice.” Searches for Dr Dennis Gross and Dr Sebagh are up 96 per cent and 60 per cent respectively on the site, while Augustinus Bader is up a huge 1,060 per cent.