MadeMe, the iconic New York streetwear label, is relaunching!
, and tapped Paloma Elsesser, Princess Nokia, and Lourdes Leon to be the face of the label’s campaign. Each has a spark that plays into the fearless, never-bite-your-tongue ethos of MadeMe, according to Magee.For this new collection, Magee wasn’t inspired by anything in particular. But there are those tried-and-true MadeMe hits like logo shirts coated in catchy graphics. One of the key outfits is a full denim look airbrushed by the artist Ally Bo.
Magee worked with her longtime photographer, Mayan Toledano, to shoot the new campaign images in four different locations, including in Bo’s basement apartment.
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