Heard on the Street: Ride-share giant Lyft is gassing up to amass a loyal customer base, but the payoff looks uncertain
Laura FormanLyft is accelerating at warp speed, but what happens if its loyal riders have to pump the brakes?
Ride-sharing app Lyft is slated to commence trading on Friday with a market value of roughly $24 billion at its initial public offering price. That paints a very bullish picture of future consumer spending for a company that last year posted a loss greater than any other U.S. company in the 12 months ahead of its public offering.
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