Kraft Heinz new boss is a good palate cleanser

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Kraft Heinz new boss is a good palate cleanser
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Kraft Heinz's new boss Miguel Patricio is a good palate cleanser alpgomez

Kraft Heinz on April 22 announced that Chief Executive Bernardo Hees would be replaced with Miguel Patricio, the chief marketing officer of Anheuser-Busch InBev. Patricio will start on July 1.

Kraft Heinz on Feb. 21 reported a $15.4 billion non-cash impairment charge to write down goodwill and certain intangible assets, including the Kraft and Oscar Mayer trademarks. The company’s stock fell roughly one-third in the following few days.

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