For anyone with an Instagram account, it’s been near-impossible to avoid Beyoncé’s Ivy Park x Adidas recent collection drop.
recent collection drop. In a stroke of marketing genius, the singer-designer sent giant orange wardrobes filled with pieces from her new line to a bunch of Hollywood celebrities, who then proceeded to post their unboxing footage on the social platform.
Reese Witherspoon, Janelle Monáe, and Cardi B are just a few of the lucky names who received the much-coveted release. The latest celebrity to rep the line? Kim Kardashian West. Yesterday, the star posted her fresh unboxing to her Stories—and then styled one of the athletic-inspired looks in the most KKW way possible, too.
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